Media Mentions & Press

Where insights have been featured in top media platforms

Conference background

Conferences & Speaking Engagements

Highlights from Dr. Sedalo’s impactful talks and presentations across Ghana and beyond.

The Adaptation Gap: How MSMEs Keep Pace with Rapidly Evolving Digital Marketing Technologies in Ghana

ICBMED Conference Accra, Ghana

Overcoming Perception Barriers to Green Fintech Adoption in Small Digital Enterprises in Emerging Markets

ICBMED Conference Accra, Ghana

The Effect of Digital Green Marketing Initiatives on Sustainable Consumer Behaviour in Ghana’s Hospitality Sector: The Role of Environmental Awareness

ICBMED Conference Accra, Ghana

Ecotourism, Environmentally Responsible Behaviour and Tourist Advocacy: Insights from Botanical Tourists in Ghana

ICBMED Conference Accra, Ghana

The Effect of Digital Interaction on the Perception of Customers in the Telecommunication Industry

ICBMED Conference Accra, Ghana

International Tourists’ Data Privacy: Using the Theory of Pessimism and Optimism Lens

ICBMED Conference Accra, Ghana

Green Cosmetic Branding and Women’s Brand Experience: Through the Lens of Self-Identity and Congruity Theories

ICBMED Conference Accra, Ghana

How May Consumer Climate Change Engagement Be Affected by Climate-Related Misinformation? What Can Firms Do to Address These Issues?

ICBMED Conference Accra, Ghana

Sustainable Finance Marketing: Communicating ESG Initiatives and Impact

FIE Conference Accra, Ghana

Cost-effective Marketing Strategies: A Case of Micro, Small and Medium Enterprises (MSMEs)

ICBMED Conference Accra, Ghana