Media Mentions & Press

Where insights have been featured in top media platforms

Conference background

Conferences & Speaking Engagements

Highlights from Dr. Sedalo’s impactful talks and presentations across Ghana and beyond.

The Adaptation Gap: How MSMEs Keep Pace with Rapidly Evolving Digital Marketing Technologies in Ghana

ICBMED Conference • Accra, Ghana

Overcoming Perception Barriers to Green Fintech Adoption in Small Digital Enterprises in Emerging Markets

ICBMED Conference • Accra, Ghana

The Effect of Digital Green Marketing Initiatives on Sustainable Consumer Behaviour in Ghana’s Hospitality Sector: The Role of Environmental Awareness

ICBMED Conference • Accra, Ghana

Ecotourism, Environmentally Responsible Behaviour and Tourist Advocacy: Insights from Botanical Tourists in Ghana

ICBMED Conference • Accra, Ghana

The Effect of Digital Interaction on the Perception of Customers in the Telecommunication Industry

ICBMED Conference • Accra, Ghana

International Tourists’ Data Privacy: Using the Theory of Pessimism and Optimism Lens

ICBMED Conference • Accra, Ghana

Green Cosmetic Branding and Women’s Brand Experience: Through the Lens of Self-Identity and Congruity Theories

ICBMED Conference • Accra, Ghana

How May Consumer Climate Change Engagement Be Affected by Climate-Related Misinformation? What Can Firms Do to Address These Issues?

ICBMED Conference • Accra, Ghana

Sustainable Finance Marketing: Communicating ESG Initiatives and Impact

FIE Conference • Accra, Ghana

Cost-effective Marketing Strategies: A Case of Micro, Small and Medium Enterprises (MSMEs)

ICBMED Conference • Accra, Ghana